Diesel Barbershop:From an aging WordPress site to a custom Webflow CMS
Diesel Barbershop’s outdated WordPress site made it hard to show a modern brand, manage content, or reach new customers.
- Industry
- Barbershops
- What we did
- Website design & development
- WordPress to Webflow migration
- Custom CMS
- SEO & performance
The approach
- Migrated the entire site from WordPress to Webflow
- Built a custom CMS for easy updates and dynamic content
- A mobile-first design for a younger clientele, with strong photography and clear typography
- Restructured the site and content strategy for search and performance
Before and after
The Webflow build amplifies the Diesel brand and makes content simple to manage, with a responsive layout that captures the energy of the shops.
Drag the handle, or focus it and use the arrow keys, to compare the old site with the new one.
More pages from the new site
The results
300%increase in website traffic
- Stronger brand positioning in its market
- Higher engagement and more effective customer interactions
- A CMS the Diesel team can update and expand on its own
Next case study
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What happens next
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