American Eagle Roofing:A roofing brand that doesn’t look like every other roofer
American Eagle Roofing wanted to stand apart from typical roofing companies, with a website optimized for Google Search and ready for AI-driven content.
- Industry
- Roofing
- What we did
- Brand style guide
- Logo refinement
- Website design & development
- Search optimization
- Live site
- aeroof.com (opens in a new tab)
The approach
- A bold, patriotic palette that stands out from local competitors
- Imagery that shows craftsmanship up close
- Custom icons and interface elements for a modern feel
Before and after
A new brand style guide—refined logo, colors, fonts, and core visual elements—carries through the entire website.
Drag the handle, or focus it and use the arrow keys, to compare the old site with the new one.
The results
215%increase in sales in a year and a half
- More website inquiries for roofing projects
- Clearer differentiation in a crowded market
- A better user experience without sacrificing visual appeal
“TRSTY has been a key driver of our growth, helping us become one of the most well-known and respected roofing companies in our area. If we had to do it all over again, there’s no doubt—TRSTY would still be an essential part of our team!”
Start with a discovery call.
Tell us where the business is today and where you want it to go. We’ll review how our services could help you get there.
What happens next
Discovery & strategy
We learn your business first: your goals, your customers, and the competitors they compare you with.
Plan & presentation
We bring back a clear roadmap with recommendations, timelines, and expectations, so everyone agrees on the vision before work begins.
Execution
We do the work and see it through, whether it’s a one-time project or an ongoing partnership.