DekGard:A protective coatings brand, built from the startup phase

DekGard makes protective coatings, including a fire-retardant additive for wood stains. We’ve worked with the company since its startup phase, building the brand from the ground up: logo, fonts, website, and print.
- Industry
- Protective coatings
- What we did
- Brand identity
- Logo & guidelines
- Website design & development
- Sell sheets & print
- Product advertising
- Live site
- dekgard.com (opens in a new tab)
The approach
- Industrial aesthetics aligned with the brand
- High-contrast color for visual impact
- Bold typography that signals authority in the category
- Sleek, intuitive interface elements
The website communicates quality and innovation in protective coatings while staying informative and easy to navigate.
The results
- Stronger brand credibility through a polished, professional presence
- More engagement with product showcases
- Easier navigation through a streamlined structure
“TRSTY Media was instrumental in launching DekGard, building our brand from the ground up with a standout website, logo, fonts, and print materials that perfectly captured our vision. They’ve been with us since the startup phase, and their ongoing support continues to fuel our growth with creativity and expertise we can count on.”
Start with a discovery call.
Tell us where the business is today and where you want it to go. We’ll review how our services could help you get there.
What happens next
Discovery & strategy
We learn your business first: your goals, your customers, and the competitors they compare you with.
Plan & presentation
We bring back a clear roadmap with recommendations, timelines, and expectations, so everyone agrees on the vision before work begins.
Execution
We do the work and see it through, whether it’s a one-time project or an ongoing partnership.




